Press Release
June 13th, 2025
Bucharest
ABSL Awards Gala: Showcasing Inspiration, Innovation, and Leadership in Business Services
The Association of Business Service Leaders in Romania (ABSL) organized the 10th edition of the ABSL Awards Gala, an annual event recognizing the companies and professionals driving excellence and innovation in Romania’s business services sector. This year’s celebration brought together over 240 industry experts and featured 99 submitted projects.
Valoris Center took first place in the Excellence in Business Leadership category for the successful migration of a complex support infrastructure for a global on-demand delivery client. The project was executed in record time under 24/7 operational conditions and international scalability.
Second place was awarded to Wipro Romania, and third place went to Deloitte Shared Services – Regional Audit Delivery Center.
Innovation remains a key pillar in maintaining competitiveness, efficiency, and greater adaptability across the industry. The Innovator in Business Transformation award went to Societe Generale Global Solution Centre, recognized for boldly redesigning internal processes, deploying AI-powered automation, and transforming its operational model for greater efficiency and agility.
Second place was awarded to Capgemini Romania, and third place to Euromaster Business Services.
The Promoter in AI & Process Automation award went to Concentrix for its enterprise GenAI platform, iX Hello, that enables both technical and non-technical users to rapidly create virtual assistants for internal or external use. Leveraging over 15 AI models, the platform delivers content generation, translation, data analysis, and information access, reducing workload by up to 90% and enhancing quality and customer satisfaction. Stefanini Group and Michelin Romania followed in second and third place.
Michelin Romania also received the Champion of Customer Experience award for the project “O2C: From Field Visits to Future Success (CXS Approach)”, aimed at improving collaboration with operational teams and enhancing customer experience through direct visits to their premises. The initiative involved 70 employees from 20 European countries and aimed at gaining deeper insight into clients’ local operations, better anticipating their needs, and optimizing the billing process. Euromaster Business Services and VOIS Romania completed the podium.
Ipsos Interactive Services earned first place in the Advocate of Sustainability & ESG category—one of the most competitive segments—thanks to its “Making an Impact” program, that supports access to education for vulnerable children and youth by redirecting funds to NGOs. The project expanded through employee involvement and support for NGOs founded by them. HP Inc. Romania received second place, while Allianz Services Romania and VOIS Romania shared third.
In the Leader in Talent Growth & Education category, VOIS Romania was awarded for its TechElevate program, a collaborative, hands-on learning initiative 200 students from UNSTBP and the “Gheorghe Asachi” Technical University, Iasi. Focused on high-demand tech skills and agile thinking, the program aims to develop future visionaries in tech. HP Inc. Romania placed second, while third place was shared by Deloitte (Deloitte Shared Services, Deloitte Support Services, Deloitte Tehnologie) and Societe Generale Global Solution Centre.
In the Promoter of Vibrant Work Culture category, Michelin Romania received first place for implementing a transformative HR plan that tackled challenges related to communication, inclusion, risk-taking, and attitudes toward mistakes through the “Fearless Organization Scan” program. Second place went to Concentrix, followed by Central Europe Technologies and WNS Global Services in 3rd.
The Colleague of the Year award was jointly presented to Milena Aenachioae, Assistant Vice President & Service Delivery Lead, Genpact Romania, and Mugur Pantaia, Managing Director, HP Inc. Romania. Both were honored for their exceptional contributions, each with a distinct professional profile — Mugur Pantaia for his holistic leadership, empathy, and strategic influence locally and regionally, and Milena Aenachioae for her consistent growth, collaborative spirit, and ability to drive innovation and service excellence.
The 2025 ABSL Awards Gala celebrated excellence, innovation, and leadership shaping the future of Romania’s business services industry. Through their involvement, the awarded companies continue to play a vital role in building a sustainable, forward-looking, and competitive economic environment.
